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Chain Reaction Middle East partners with Baidu and Yandex, the most used search engines in China and Russia respectively.

China-Russia Connect 2014 is now open for registration! Chain Reaction is a member of Yamondo, the Global performance Alliance. Both Chain Reaction and their partners are working hard to increase their presence in both China and Russia, already with more than 600 million active users.

“Over the last few years, the Middle East in particular the UAE has seen significant rises in  the numbers of  visitors  and investors from China and Russia across all sectors primarily in the luxury, property and investment sectors. Our clients have been coming to us to find better communication  solutions to reach the Chinese and Russians given the language barrier and the fact that Google doesn’t penetrate in these markets like  the rest of the World. We also wanted to be able to reach the consumers at their doorstep while they are planning their trips as opposed to when they are already here.” said Saif Jarad, Managing Director in Chain Reaction Performance Marketing.

“The conference aims to break down the barriers to international expansion and create business development opportunities through Baidu and Yandex, the Googles of China and Russia” said Lana Baddar, Business Development Manager at Chain reaction. She also stated “You will learn firsthand from leading experts in online marketing on how to connect and engage with over 600 Million online consumers in two of the World’s largest markets; China and Russia!” Over 75 experts in key industries such as media agencies, hotels, airlines, others in the hospitality sector, luxury retailers, real estate developers, and more will go to the 1-day conference in Dubai.

The China – Russia Connect conference will take place in the “Exquisite Conference Room” at the Conrad Hotel, Sheikh Zayed Road, Dubai on Wednesday 12^th of March from 8:30 am to 3:00 pm. A lunch for everyone to network will start at 2:00 pm.