Arabnet Arabnet

POSRocket, the Jordanian cloud-based point of sale platform, announces the release of its developer portal and its marketplace, positioning POSRocket as the first application program interface (API) platform in the MENA region.

From day one, POSRocket has had the vision to be the end-to-end merchant-centric solution that seamlessly supports clients and enables them to optimize their operations well beyond the point of sale. To do that, they launched their developer portal which will allow developers to build and integrate their apps on top of POSRocket’s cloud-based point-of-sale platform.

From within their dashboard at POSRocket, merchants will have access to Market Space, which offers a myriad of applications that are already integrated with their POS. Each app will have its own rating and reviews from other business owners, in an App Store model. The marketplace already includes loyalty programs, e-commerce, delivery applications, accounting, HR, and payment solutions.

Developers and third-party solutions will be able to build their apps on the platform, and release them - fully integrated - on the POSRocket Market Space.

With the platform vision coming to life, CEO Zeid Husban expressed, “We’ve built our business to serve merchants as a platform rather than a service. We’re thrilled to be leading the way to becoming the first merchant-centric, value driven ecosystem in the region enabling merchants to maximize their benefits and returns on investment”.

Coming from a history in online ordering, Husban’s previous business ifood.jo could not leverage integration with the point of sale, later becoming an inspiration for an open platform. “Looking back at the ifood experience, cashiers had to receive our orders over bulky printers and punch them in,” says Husban, referring to the costly, error prone and non-streamlined process, “It was a losing game, we could not integrate with a single POS.”

“Our secure public API allows third party developers to leverage POSRocket’s deep experience in managing workflows on the merchant side. The app developer does not have to worry about all the complexities. You can quickly bring out innovative new applications producing value for the merchants and their customers,” says POSRocket VP of Engineering, Michael Motta.

Looking at the future, Business Development Director Wadi Hawi affirms the major role the company will play in accelerating the retail-tech ecosystem in MENA, “We are the point of sale platform of the region. To build impact, we need to go beyond the point of sale and to provide a platform for those who are adding more value through their innovations”.