Retail is undergoing a fundamental transformation. Today many brands and retailers have developed sophisticated, data-driven approaches to develop and personalize new offerings. Data empowers companies to better understand how consumers interact with their products and their stores, both online and offline. In this session, will talk about how the retail industry is changing and what it means for a traditional retailer like Chalhoub Group as they move towards enabling the organization to maximize the value of its data.

Ryan DenRooijen, Group Head of Data and Analytics, Chalhoub Group
Moderator: Youmna Borghol, Chief Data Officer, Choueiri Group